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Jewellery Care Guide


Well we know that diamonds are a girls best friend and Shirley Bassey thinks they're even forever so if you're lucky enough to have them they should be taken care of. Diamonds are the hardest minerals on our delightful planet, however without appropriate care they can become damaged or weary looking.

You should clean them regularly if you want to maintain their integrity as the naturally occurring environmental oils, dust and greases even from your own skin can dull their reflection.

To clean them we recommend a mild detergent with warm water whilst using a soft bristle brush to carefully and gently remove any dirt and grease before rinsing thoroughly and then drying with a jewel cleaning cloth.

Sometimes diamonds can become lose from where they're set in your jewellery if you don't treat them delicately so take care of them and avoid wearing them during any strenuous activity.

Avoid washing your diamonds in the sink as plug holes and diamonds are not a good combination even if you think you'll remember. Lets pretend the doorbell rings and you pop to answer it, in the meantime your partner walks into the kitchen and doesn't realise and pulls the plug, waving goodbye to your diamonds... Did I mention we offer insurance? Just kidding, we don't offer insurance.

Avoid gardening and housework where possible but if you have to do it then remove your diamond jewellery and be careful not to have your diamond ring touching your diamond necklace as they may become scratched, remember this is the hardest mineral on earth so store them separately. All jewellery should be stored seperately ideally to reduce this risk. We recommend a jewellery box or the original packaging your diamond jewellery arrived in.


We all love a bit of Gold and whyever not as it looks beautiful and it always holds its value so is more of just an item of jewellery, its also an investment.

Gold should be cleaned regularly by being soaked in warm water with a little bit of washing up liquid and a super soft brush if particularly grimey. Your Gold should be dried with a soft lint free cloth and care taken when performing activities risking damage or even losing your jewellery. We hear that a few drops of Gin in the warm water yields outstanding results, we've never tried it but some people swear by it.

White Gold

Jewellery made with white Gold is often finished with a rhodium plating as white Gold is described as mellow in colour. this plating should wear well however you would expect that rings and bracelets will suffer more wear and tear than earrings or a necklace. The quality of the white gold will also determine how quickly it may wear and as an example, palladium rich white gold will have a strong natural white base and will wear well with some durability.

Due tot he plating on white Gold you may will need to have the rhodium plating redone after a few years especially if the item experiences a lot of wear and tear.


Silver can be hammered and changed shape with damaging the material and it is often alloyed with copper to enhance its lifespan as jewellery as over time oxidation will occur causing the silver to look shoddy and dull.

Silver should be stored in a cool dry place in an acid free tissue, pouch or tarnish free box as it can dull in storage however, using a specialist Silver polishing cloth with liquid polish will bring your silver back to life if it is looking a little tarnished.  

Its really important that all residues from any cleaning are removed as residue may cause your jewellery to become dull much quicker. Warm soapy water is also fine if you don't have an appropriate Silver cloth.

Avoid wearing your Silver when you exercise as sweat will tarnish your jewellery and be generally careful what chemicals you may come into contact with especially in household items and your perfume cabinet.


Over time your platinum may develop or green or brown film due to oxidation and whilst many people prefer this, if you want it back to its shining best your Platinum can be cleaned with a soft bristled brush in warm water with a drop of washing up liquid or you could go for a specialist platinum cleaning product. 

If your Platinum jewellery has a problem with any Diamonds or Gemstones set into it you should have it inspected by a reputable jeweller, whilst its also a good idea to have your jewellery inspected every few year to identify any potential issues with Diamonds and Gemstones becoming loose.


Palladium won't lose its colour or become tarnished but it can become dull due to every day activities and oil from your skin amongst other chemicals it may come into contact with. Warm water and a mild detergent will bring it back to its full gleam ensuring you thoroughly rinse and dry afterwards.

If your Palladium jewellery has any Diamonds or Gemstones set you should have it inspected by a reputable jeweller, whilst its a good idea to have your jewellery inspected every once in a while to spot any potential issues. It's important to store your palladium separately avoiding contact with other jewellery items.


Most of us are familiar with a national advertisement where a boy swims under the water and comes back with a pearl. Well the first thing to note here is to not put your pearls in water, and the same goes for moisturisers, creams and perfume. I know it may sound like an impossible task but Pearls are soft and they should be carefully looked after if you want them to last. 

To clean your Pearls you will need a specialist cleaning cloth remembering to not put them into water. Make sure that Pearls are worn only when you need to wear them so put them on last and take them off as soon as you're home. They should be stored in a cool dry place in a pouch and then a box to protect any accidental damage.

Pearls need to be restrung on occasion and this should be done by a reputable jeweller.

Other Precious Metals

As with other jewellery types, regular cleaning is essential and all precious metals should be ideally stored separately from each other to prevent accidental damage to diamonds and gemstones or scratches. you should store them in a cool dry place either in a protective pouch and/or in the original packaging. We recommend you avoid doing strenuous activities, however should you need to then remove your jewellery before hand.